Services Provided
Built With
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Figma
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Tailwind
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WordPress
Defakto Security (originally named Spirl) needed more than a website, they needed a complete brand identity that would position them as a serious player in the cybersecurity space.
As a startup entering a crowded market, they required a distinctive visual system and digital presence that would resonate with enterprise decision-makers.
A Brand System Built for Growth
We developed a comprehensive brand identity centered around a bold, modern aesthetic that breaks cybersecurity conventions. The purple and teal color palette, custom iconography, and 3D isometric illustrations created a visual language that’s both technical and approachable. The brand system extended across every touchpoint from the website to social media assets, presentation decks, and marketing materials.
Fixel gets cybersecurity in a way most agencies don’t. They immediately understood our challenges and our audience, and worked as a true extension of our team. They brought clarity to the process, elevated our brand, and delivered a site designed to fuel marketing, sales, and future growth.
Bringing the Identity to Life
The custom WordPress website serves as the foundation of Defakto’s digital presence, featuring custom animations, thoughtful UX, and clear messaging that communicates complex security concepts. We also created a full suite of brand collateral including business cards, social media templates, and presentation decks that maintain consistency across all customer touchpoints.
In a sea of generic cybersecurity brands—blue gradients, shield icons, and stock imagery—Defakto needed to stand out. We developed a custom illustration system using bold 3D isometric graphics that bring technical concepts to life without relying on tired industry clichés.
This visual personality extends across every touchpoint—from website hero graphics to social media assets to presentation decks—giving Defakto a consistent, memorable presence that resonates with enterprise decision-makers while standing apart from competitors.
The Result
Just weeks after launch, Defakto Security announced their Series A funding round. The rebrand from Spirl to Defakto—including new name, visual identity, and digital presence—positioned them as a serious player in the cybersecurity space and provided the foundation for their next phase of growth.
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